Display receptacle



Patented cer. z2, 193s UNITED STATES lPATENT OFFICE.

:,ormsz nIsPLAY aacnr'rncm cham a. mener, cleveland, omA Application December zz, 1934, serial No. '158,816 c claims. (ci. zoe- 44) This invention has to do with the merchandizing of cakes, cookies, and the like, in stores, the invention involving primarily an attachmentI device applicable tothe ordinary boxes -or recepta- 5 llos, in which the cookies, or cakes, etc., are usu- Y to the purchaser. l

The purpose of the invention contained, and from'which they are vend'ed has been to supply a simple attachment means in the form ci' a holder applied to the window, door, or

lcover of the box, or receptacle, for containing the cookies, cakes, etc., the said holder consisting of a readily attachable and detachable guide in which is mounted a slidable tray. The

frame holder is designed so that the said tray may readily slide thereon, the tray providing a display container for the articles to be sold, and additionally,

providing a container located at the windowed cover so that notwithstanding the depletion of the contents `of the -n'iain box or receptacle for l thearticles to be sold, so long as the tray remains full, the display 4of the main box or receptacle with the full tray gives the impression that the main box is full of the articles, cookies,

cakes,

or whatever'they may be. In other words, the

display feature of the'invention is useful because it gives the impression to the pur chaser that the main container or box 'is full of fresh cookies, cakes, etc., notwithstanding v that the contents of the said receptacle may have bee greatly depleted. An additicnaladvantage c f the invention reference to the slidable mounting cf the tray in the holder or guide frame lies in vthe fact that the tray may be mved or slid to\aaposition extending away from the cover or top of the tacle, and thus render accessible the contents of vthe tray so that they may be sold if desired,

especially when there are not sufcient cookies or cakes in the 4main receptacle to fill the orden of the purchaserf/ Another feature of the invention ci? importance has been to so design the holder or guide frame.

for the display tray that it.may be very quickly applied to containers of the conventional type at present in use witlicut'modiiication, construction of the latter in an way.Y

of the Other .advantages of the inventionwill 'appear more 'fully as this description proceeds, and

in the accompanying drawingz,

.Figure 1 is laperspective view of anhcrdinaryA merchandising box or receptacle. for cookies,r

having the invention applied thereto.

Figure 2 is a cross'sectional view of the ',upper portion of the receptacle taken on the line 2-2 of Figure 1. Y Figure 3 is a bottom plan view of the cover showing the tray holder or guide frame applied thereto.

Figure 4 is a fragmentary sectional view, somewhat enlarged, bringing cut more clearly the manner-of engagement of the spring members that hold the tray holder and window glass in position.

Figure 5 is an inverted view of the tray holder. or guideframe, dotted lines showing the tray partially extending from the holder as when it may be desired to sell the contents of the said tray.

Figure 6 is a perspective view of the tray. l The present invention is avery simple con` struction constituting an attachment feature in conjunction with 'an ordinary cocky, cake, cr

cracker, display box.- This display lbox or recep- 20- tacle usually comprises a cardboard-carton A. at the top of which is applied a detachable frame l, conforming with the shape cf the carton box' A. The top of the carton or box' A will be re moved and in lieu thereof, the frame I is mounte'd 25v the approximatelyv square holder B, which is als4 designed to be suspended from the windowed opening of the cover 2, Just beneath the .window 3. Said holder B is, practically speaking, a guide framelclosed at three of its sides and open at 5,

as seen in Figure 5, to best advantage.v The open-f 40 z ing at Ii is at one side ofthe holder B, and permits of the introduction and removal of the tray C which is in the form of a cardboard-carton having partitions 6 whereby .tc divide the tray.

into cells. In 'general form, the tray C is square, 5 f

and thus conforms with the general square configuration of the holder B which forms the guide frame of said tray. The said guide frame or holder B is suspended from the windowed opening of the cover 2 50:

by means of iianges 1 at opposite ,upper edges thereoi`, the frame structure of the holdervB being also equipped with flanges 8 similar tothe flanges 1 and lying in the same plane, namely;

that of th upper'edge of the holder. 'Ihe puru pose of the flanges 'i is to provide interengaging means between the spring wire engaging members 9 attached to the cover, and which engaging members 9 extendV beneath the glass or transparent window 3 so as to hold the same in place against the frame of the cover 2.

. oi'v the purchase. i

. course, constitutes the guide frame for the tray C that is readily slidable in a plane parallel with the cover 2 so as to move the tray into the holder and out of the same.

The frame of the holder B is equipped with not only the flanges 'I and I, which nanges extend outwardly, but said holder is formed inwith the inwardly extending 4ilanges i0 at its lower-most portion upon which the bottom of the tray C is adapted to ride in the sliding'movement thereof, and to be supported when the tray is stationary on the cover, as will be its no condition.

With the foregoing in view, ity will be seen that the holder B and the tray C when mounted on and combined with the cover 2 of the display receptacle A afford a display feature for the cakes, and cookies, or crackers, or whatever may be the articles to ube vended from the receptacle A. l I'he display feature gives the impression that the receptacle is full of its usual contents and this impression will continue so long as the contents of the tray C do not have to be used for making ordinary purchases.vv Should the'contents of the receptacle A become so depleted that upon a sale, theI salesman has to use some of the contents of the tray C then it is quite easy to pull the tray out, after the manner shown in dotted lines in Figure 3 .and add some of the contents. or all of the contents, to make up the required number of articles to be the subject The constructionof the cover 2f involving'the window 3 and the spring engaging parts 9 is conventional, and constitutes no part of my invention save as combined with the holder B and the tray C and the detail features ofthese parts.

Having thus described my invention, what I claim as new and desire to secure by Letters Patent of the United States, iszl. In ar'display receptacle of the class described, in combination, a main receptacle, a

cover mounted thereon and provided with a windowed display opening, a display tray slidably mounted upon said cover at said windowed opening and normally occupying the space beneath said opening, a holder for said tray detachably connected with said cover and open at one side I to permit the slidable shifting movement of the tray rwhen the cover is in open position, and

` manipulatable holding means on the cover for detachably supporting thev window and tray holder on the cover.

2. `In a display receptacle ofthe class described, a main box for containing a large quantity of cakes, cookiesjor the like, a cover for said box, having a, windowed opening, a tray holder detachably molmted on the cover beneath said windowed display opening thereof, said holder comprisinga frame including guide flanges on which the tray is supported for sliding movement. said holder being Vequipped with suspension flanges abutting with the window in said win' dowed opening, together with manipulative holding means enagageably cooperating with said suspension flanges to attach the holder and window to the cover.

3. VIn' a. display receptacle ofthe class described, a main box for containing a large quantity of cakes, cookies, or the like, a cover for said box, havinga windowed opening, a-tray holder detachably mounted on thecover beneath said windowed display opening thereof, said hold- 1I er comprising a frame including guide ilanges on ment, said holder equipped with suspension flanges abutting with the window in said windowed opening, together with manipulative en- 20 gaging members' cooperating'with said suspension flanges to attach the holder to the cover, said engaging members l clamping the suspension flanges against vthe window of said windowed opening and clamping the window againstthe body of the cover so that said engaging members hold both the window and the tray holder4 in place on the cover, said manipulative members being located beneath' the cover and accessible upon moving the latter toward open position.

4. In a display receptacle of the class described, in combination, a main box or receptacle for containing a considerable quantity of cakes, cookies, or the like, a frame member-'at the top of said receptacle, a cover hinged to the frame member, said cover embodying an open frame-like body, a glass window seated against the underside of said frame-like body of the cover, an attachable unit adapted to be emplaced in supported relation to thecover and including a tray holder which the tray is suppOIted for sliding moveconsisting of a frame-likebody having members at its upper edge to engage the underside of the glass window near the edges of the lframe-like body of the cover, said holder also comprising a frame for holding a display tray beneathl the window of the cover, said frame being open at one of its sides to permit sliding of the tray into and out of the holder so that the contents of the tray, normally supported beneath the window of the cover, may be rendered accessible by the slld- 50 ingmovement of the tray to facilitate vendltion of said contents, and detachable engaging members carried by the cover cooperating with the frame of the holder and with the glass window of the cover to maintain these parts in proper position on the cover, said engaging members being manipulative to facilitate the placing in position of the holder in supported relation to the cover.

5. In a display receptacle of the class described, in combination, a main receptacle, a cover mounted thereon and provided with a windowed display opening, `a transparent window member engaged with the underside of the cover at said display opening, a tray holder beneath the window member and cover and comprising a frame including guide members to slidably support a tray in the frame and also including suspension flanges engaged with the under-side of the window member, engaging members on the cover de tachably cooperating "with the .said holder and I0 window member to attach these parts to the under-side of the cover immediately. adjacent tothe window opening, `and a tray slidably mounted in the frame of the holder, the said holder being open at one side hereof so as to permit the pulling 7| outwardly of the tray from the frame of the holder for vendition or replenishment ot the contents ot the tray.

6. In a display receptacle, a main receptacle. a cover mounted thereon for hlnsins movement,

said cover having a windowed display opening.

a transparent window member on the under-side of the cover and engaged with the said under-side at the windowed opening, a tray holder underneath the window member and comprising a.`

frame having onset ange members engaging the under-side of the window member, seid trame comprising also guide members on which a tray is `isiidahle, engaging members attached to the 4 cover at opposite portions thereof beneath the being open at one side so as to permit such sliding movement.

v CHESTER E. FUSSNER. 

